Melbourne's come up to the test: tonight... it's Adelaide's shot: to enter the Survey of Origin ring.
Welcome to the second night of Round 4 of Content Survey Live: Season Mode. Last night, Melbourne proved a point. Is Adelaide tonight about to give a rebuttal?
Tonight, let's go over the ground rules for this event, as we always do.
The Ground Rules:
Our focus, in Content Survey Live will be monitoring Ten’s five capital city news services (a benefit of technological change, now allowing us to watch interstate bulletins on delay), using the same criteria we used in the “Great Local News Study” from Kuttsy's Pitch XI in August, 2019.
-Locally sourced stories: that is stories reported by local journos. Really big local market stories with national impacts, also fit here. Voiced over local stories are counted separately.
-Live crosses: stuff that is used to embellish a story.
-Weather is not counted.
-Sport is not counted if it’s done by obviously freelance journos, or voiced over pieces: you gotta have dedicated reporters there, with their mug on air reporting a sports story for it to count.
-And finally: Some special rules will apply to certain events, e.g. Monday Night's "Hometown Rule" (where the city listed first, is obliged to be surveyed first), Brisbane's GC content count etc.
This week, the city observing a bye: is Brisbane (way at the back of the pack: finally earning it's first points for this season.)
THE TALE OF THE TAPE:
Adelaide has not done a survey since the second week of February. It had the benefit of a April bye, but all season it has been neck and neck with it's former hybrid partner. The memories of last year's semi-finals, where Adelaide lost by the barest of margins still runs raw. Tonight is not just about redemption: it's a chance to likely get a significant victory under it's belt and potentially steamroll it's way to becoming the third city to win this series's biggest prize (after the 2020-21-22 threepeat by Perth and Melbourne's breakthrough last year).
Tonight's bulletin to begin with, has the honour of being the first entirely Adelaide-presented bulletin surveyed in this series since 2020.
We lead tonight's bulletin with the final day of a parliamentary hearing into SA's child protection system, a trial concerning a murder plot, assaults occurring on Adelaide's public transport over the weekend, just as a police crackdown ends, the appointment of Chris Jarmer to be the private chef for the Olympic swim team in Paris, a local spin on the budget roadshow (South Eastern Freeway upgrades), and a piece concerning blood donation.
Those pieces weren't just run of the mill v/o'd pieces. All these stories were full-produced stories.
In fact, the only V/O'd piece in the entire bulletin: a Pallative Care Week display at SA's parliament house consisting of 12,000 orange hearts.
This week, the city observing a bye: is Brisbane (way at the back of the pack: finally earning it's first points for this season.)
THE TALE OF THE TAPE:
Adelaide has not done a survey since the second week of February. It had the benefit of a April bye, but all season it has been neck and neck with it's former hybrid partner. The memories of last year's semi-finals, where Adelaide lost by the barest of margins still runs raw. Tonight is not just about redemption: it's a chance to likely get a significant victory under it's belt and potentially steamroll it's way to becoming the third city to win this series's biggest prize (after the 2020-21-22 threepeat by Perth and Melbourne's breakthrough last year).
Tonight's bulletin to begin with, has the honour of being the first entirely Adelaide-presented bulletin surveyed in this series since 2020.
We lead tonight's bulletin with the final day of a parliamentary hearing into SA's child protection system, a trial concerning a murder plot, assaults occurring on Adelaide's public transport over the weekend, just as a police crackdown ends, the appointment of Chris Jarmer to be the private chef for the Olympic swim team in Paris, a local spin on the budget roadshow (South Eastern Freeway upgrades), and a piece concerning blood donation.
Those pieces weren't just run of the mill v/o'd pieces. All these stories were full-produced stories.
In fact, the only V/O'd piece in the entire bulletin: a Pallative Care Week display at SA's parliament house consisting of 12,000 orange hearts.
There were two live crosses tonight, both to the newsroom (impending release of Snowtown murderer inc. secrecy and a hoon crackdown in Adelaide's western suburbs)
Adelaide's weather was outdoors tonight.
Meanwhile, Adelaide's sport coverage was significantly deeper than usual: inc. the wraps for Hawks V Power (a close game, by any sense of the word) last night, which barely made a mention in Melbourne, and for a preview of Crows V Eagles this weekend, as well as several other stories not run in Melbourne.
Adelaide has tonight shown up to the challenge. The only qualm we have is the fact that Adelaide's current newsroom has no dedicated presenting space for two people: thus no room for on-air chemistry. Effectively, the newsreader and sports presenter swapped seats for their respective segments. A need is there for a proper set in Adelaide so two person presentation can at least be feasible!
The scores:
Six local stories (four more than Melbourne), setting a very high bar for Perth to beat on Friday.
One voiced over story.
Two live crosses.
Two sports pieces produced locally.
On Feburary 26: Adelaide scored: 5.8/10.
Tonight: Adelaide scored: 7.45/10
Tonight, Adelaide has come to play: with a significant improvement on Feburary's score.
We can now announce the winner of the "Survey of Origin" fixture
Melbourne: 7.1/10
Adelaide: 7.45/10.
Adelaide, will be coming home with the two points tonight, going into next week.
Adelaide now has one firm hand on the Content Survey Live trophy after tonight's bulletin with a unblemished record this season: something that was likely seen as impossible just under two years ago: when the hybrid Adelaide/Melbourne product was very close to the wooden spoon.
Adelaide's weather was outdoors tonight.
Meanwhile, Adelaide's sport coverage was significantly deeper than usual: inc. the wraps for Hawks V Power (a close game, by any sense of the word) last night, which barely made a mention in Melbourne, and for a preview of Crows V Eagles this weekend, as well as several other stories not run in Melbourne.
Adelaide has tonight shown up to the challenge. The only qualm we have is the fact that Adelaide's current newsroom has no dedicated presenting space for two people: thus no room for on-air chemistry. Effectively, the newsreader and sports presenter swapped seats for their respective segments. A need is there for a proper set in Adelaide so two person presentation can at least be feasible!
The scores:
Six local stories (four more than Melbourne), setting a very high bar for Perth to beat on Friday.
One voiced over story.
Two live crosses.
Two sports pieces produced locally.
On Feburary 26: Adelaide scored: 5.8/10.
Tonight: Adelaide scored: 7.45/10
Tonight, Adelaide has come to play: with a significant improvement on Feburary's score.
We can now announce the winner of the "Survey of Origin" fixture
Melbourne: 7.1/10
Adelaide: 7.45/10.
Adelaide, will be coming home with the two points tonight, going into next week.
Adelaide now has one firm hand on the Content Survey Live trophy after tonight's bulletin with a unblemished record this season: something that was likely seen as impossible just under two years ago: when the hybrid Adelaide/Melbourne product was very close to the wooden spoon.
A Flood Of Memories: 1974 Revisited.
(thanks to some Brisbane Telegraph and Sunday Sun microfiche over at SLQ)
We open up the page, this day 50 years ago, to election results still being tallied and a row concerning a potential trip for Gough Whitlam to Europe in June/July... just as preparations were beginning for a piece of history: the August 1974 joint sitting, to ultimately pass the acts that triggered the double dissolution election.
Hit it, Smacca, and I don't mean give us the Barry McKenzie treatment.
Oh wait... he did give Gough the Barry McKenzie treatment.
(Front page Brisbane Telegraph 21/5/1974)
Meanwhile, in Fortitude Valley, a big opening was coming: the first of many adaptive redevelopments of the TC Beirne site on Brunswick Street: Fashion Valley (which also gave us the carpark on Duncan St (more known today for Brisbane's Chinatown), which in turn was heavily reconfigured (inc. losing the skybridge to the TC Beirne site, built with Fashion Valley) in recent years to support a small office tower.
(Highlights of Fashion Valley opening)
In addition, some store specials went around the few Targets in Brisbane, to celebrate the event of Target opening in Fortitude Valley.
(Target adverts+Myer advert)
But the big question still lies: is the Valley still for value fifty years on, after a dramatic change in it's lifeblood (evolving night-time economy, the conversion of McWhirters to a festival marketplace after Myer's two inner city stores were amalgamated on Queen St... then partially to apartments, along with the trend of increased residential growth, and a blending in with the CBD)?
That question... is for others to judge.
Well, that's it for Survey of Origin. On Thursday, we'll have the final go-round of this season from Sydney, and we've got another midnight run on Friday night from Perth. See you on Thursday!
A reminder: if you enjoyed this, follow us on Patreon (and perhaps become one of our patrons: helping us build our way to a dynamic future), or our socials: on X, Bluesky, and Mastodon, as well as our official Facebook page.
We open up the page, this day 50 years ago, to election results still being tallied and a row concerning a potential trip for Gough Whitlam to Europe in June/July... just as preparations were beginning for a piece of history: the August 1974 joint sitting, to ultimately pass the acts that triggered the double dissolution election.
Hit it, Smacca, and I don't mean give us the Barry McKenzie treatment.
Oh wait... he did give Gough the Barry McKenzie treatment.
Meanwhile, in Fortitude Valley, a big opening was coming: the first of many adaptive redevelopments of the TC Beirne site on Brunswick Street: Fashion Valley (which also gave us the carpark on Duncan St (more known today for Brisbane's Chinatown), which in turn was heavily reconfigured (inc. losing the skybridge to the TC Beirne site, built with Fashion Valley) in recent years to support a small office tower.
In addition, some store specials went around the few Targets in Brisbane, to celebrate the event of Target opening in Fortitude Valley.
But the big question still lies: is the Valley still for value fifty years on, after a dramatic change in it's lifeblood (evolving night-time economy, the conversion of McWhirters to a festival marketplace after Myer's two inner city stores were amalgamated on Queen St... then partially to apartments, along with the trend of increased residential growth, and a blending in with the CBD)?
That question... is for others to judge.
Well, that's it for Survey of Origin. On Thursday, we'll have the final go-round of this season from Sydney, and we've got another midnight run on Friday night from Perth. See you on Thursday!
A reminder: if you enjoyed this, follow us on Patreon (and perhaps become one of our patrons: helping us build our way to a dynamic future), or our socials: on X, Bluesky, and Mastodon, as well as our official Facebook page.
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