60 Years of QLD TV

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Friday, August 18, 2023

Content Survey Live 2023: The Call of The Tribes: Preliminary Final Adelaide V Melbourne: Night 3 (Melbourne)

The Lionesses are just 90 minutes away from finally bringing football home.
Will tonight's survey give us a great look at the washup from the Matildas semi final loss?



Wasn't that a game last night? The 4.5m viewers watching at home, one of, if not the biggest overnight audience since the switch from Nielsen to OzTam in 2001, alongside thousands in live sites and pubs across the nation made last night a night to remember. Meanwhile, here on Content Survey Live one market has the task... of covering the Matildas loss, and be preserved for posterity... as part of the second half of the Preliminary final.

That market is... Melbourne.
Score check at the halfway point of the Preliminary Final:
Melbourne: 5.4/10
Adelaide: 5.5/10

But first:

The rules of combat... I mean survey are as follows:

The Ground Rules:

Our focus, in Content Survey Live will be monitoring Ten’s five capital city news services (a benefit of technological change, now allowing us to watch interstate bulletins on delay), using the same criteria we used in the “Great Local News Study” from Kuttsy's Pitch XI in August, 2019.

-Locally sourced stories: that is stories reported by local journos. Really big local market stories with national impacts, also fit here. Voiced over local stories are counted separately.

-Live crosses: stuff that is used to embellish a story.

-Weather is not counted.

-Sport is not counted if it’s done by obviously freelance journos, or voiced over pieces: you gotta have dedicated reporters there, with their mug on air reporting a sports story for it to count.

-And finally: Ten Brisbane will have it’s Gold Coast content tracked during it’s nights: something that has become a tradition in itself.

Tonight, both sport and news in Melbourne are being read by fill-ins. But, will Melbourne get there, or will they make the battle for the final... come down to one more night.

Are you ready to survey some content...

We open tonight's bulletin with the big story from last night, the Matildas loss to England, followed up by a local twist on the live-site story (rerun at 6), which ultimately led to the announcement of the closure of the Federation Square live site for the rest of the Womens World Cup, just after 6pm. We then get, a piece on a upcoming Victorian housing package (rerun at 6) with probably the best line from a story in Content Survey Live so far...
Victorian Greens leader: "We got the same crap sandwich in a different Ziploc bag".
We then hear about a trial concerning a murder in Ballarat (rerun at 6) and a revolutionary epilepsy test, followed by a slew of voiced over content, inc. yet another story on the mushroom meal gone wrong, new laws concerning the IBAC being shot down, a approval of the class action for Flemington highrise residents locked down in 2020, a mandarin truck crash in the suburbs...

with a very apt headline.
As well, we got a post-6pm piece on a Hoppers Crossing murder.

Live crosses... forget about it, unless you are interested in Cirque du Soleil's residency at John Cain Arena.
Sport however is of course a AFL dominant affair: although, we get two sports presenter's mugs: one in London still getting over The Ashes, somehow turning up at a victory party for Lionesses fans, while the other is relieved that his story and face got on-air in Melbourne, instead of being stuck to the stale and long past the best before date sandwich that is the Sydney-Brisbane hybrid and little else.

Overall, Melbourne ran a good race tonight: but could have been that much better if Quarters was working tonight, especially with his energy he could have delivered to the Matildas story.
Score:
Four local stories (three rerun at 6pm)
Six voiced over stories, with two fresh at 6pm.
Two sports reporters got their mugs on TV over 10000km apart.
A very huge missed opportunity to run a live cross post six tonight concerning the changes at Federation Square's live site.

On Monday, Melbourne scored 5.4/10.
Tonight: Melbourne scored: 6.6/10... Did I just hear Melbourne squandered a great live cross opportunity? They've lost .6 points because of not taking full advantage.
Ahem...
Tonight: Melbourne scored 6/10, leaving their season on a knife-edge, after a emphatic start. The score for this week: 11.4/20


It means, Content Survey Live's preliminary final is coming... down to the wire.

The Halftime of our Lives

1995, was significant in the field of Australian cinema: the centennial of the first films shot in this country. And all through that year, a two minute lookback at our cinema output (produced by Film Australia) from Ned Kelly's first film outing in 1906, to 1952's Jedda to Priscilla Queen of The Desert, just a year prior became regular television viewing in a pre-pay tv age.
Centennial of Australian Cinema trailer (created by the Australian Film Commission), from madmaxmoviesTV on Youtube.

Unusually, to celebrate the upcoming centennial of the VFL/AFL, the 1995 half-time entertainment was handed over to celebrate the Australian cinema centennial. Tributes to the Man from Snowy River, Crocodile Dundee (through a song that became a hit outside Australia because of it: Mental as Anything’s Live It Up), Muriel’s Wedding (through ABBA’s Dancing Queen), Priscilla, Queen of The Desert occurred on-ground (all while on TV, movie images were shown in a conveniently placed star on the centre of the field at the ‘G at one point), all culminating in a tribute to Strictly Ballroom: with John Paul Young performing “Love Is In The Air”, as the finale card stunt rolled (inc. one for the sponsor of this entertainment spectacular: soon to launch Pay TV operator, Optus Vision.)

(1995 AFL GF entertainment, from RtC Extra on Youtube)

But, before we go: we have a bonus clip. For every Front Bar success story for Seven, there has been many in the field of AFL variety programming by 7, such as 4 Quarters (a mid-90's attempt to rival the AFL Footy Show in it's infancy) that have outright tanked. We now have, the intro to the 1995 4 Quarters Grand Final Spectacular (long before the days of Eddie McGuire and Sam Newman started selling out Rod Laver Arena two days out from the Grand Final and the Players Revues that came with it: which began in 1996), that transforms "One Day in September" into a musical fit for Hollywood.



The 4 Quarters Grand Final Spectacular's Hollywood salute, to the "One Day In September", from 1995. From Costa Sports on Youtube


However, tomorrow we focus on the actual centenary AFL Grand Final of 1996 from a rare piece of footage.


So, it all comes down to Friday night in Adelaide. Adelaide need to score a 6 or higher out of 10, tomorrow night to make a significant upset, and propel themselves into the Content Survey Live Grand Final, over Melbourne.

However: if it does end up going to a tie this week: Semi final results will be counted in addition to preliminary results, potentially rocketing Melbourne into the Content Survey Live grand final.

It's literally anyone's game tomorrow night.


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