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Tuesday, August 15, 2023

Content Survey Live 2023: The Call of The Tribes: Preliminary Final Adelaide V Melbourne: Night 2 (Melbourne)

After last night...
Where to next for Prelim glory?

Welcome back, to the second night of the Preliminary Final for Content Survey Live in 2023.
Adelaide's Monday Night turned out to be a rollercoaster, ultimately leading to a score of 5.5/10... Monday night in Melbourne, with a bulletin more fitting of competition than the Sydney-Brisbane hybrid could well pull out a shocker or two.

But first:

The rules of combat... I mean survey are as follows:

The Ground Rules:

Our focus, in Content Survey Live will be monitoring Ten’s five capital city news services (a benefit of technological change, now allowing us to watch interstate bulletins on delay), using the same criteria we used in the “Great Local News Study” from Kuttsy's Pitch XI in August, 2019.

-Locally sourced stories: that is stories reported by local journos. Really big local market stories with national impacts, also fit here. Voiced over local stories are counted separately.

-Live crosses: stuff that is used to embellish a story.

-Weather is not counted.

-Sport is not counted if it’s done by obviously freelance journos, or voiced over pieces: you gotta have dedicated reporters there, with their mug on air reporting a sports story for it to count.

-And finally: Ten Brisbane will have it’s Gold Coast content tracked during it’s nights: something that has become a tradition in itself.

Melbourne, rampaged over Brisbane two weeks ago: a easy task considering you are putting a 90 minute full local bulletin up against one sharing content with Sydney for two-thirds of a bulletin. Tonight is a far different Monday night, than it was on July 31, especially when you have a clinical Adelaide bulletin to deal with.

Are you ready to survey some content...

We open Monday's news, with a local angle on the Matildas, alongside livesite announcements, followed by a piece on a Point Cook stabbing the previous day as well as a story on the final days of the current Victorian Ombudsman's (overseer of government) ten year tenure.
These three stories were replayed in some form after 6pm.

However, the bulk of local content in Melbourne tonight was delivered by a voiced over report: inc. a lawsuit over a food supply company being closed thanks to a listeria outbreak, a price freeze on AFL finals tickets, a verdict on a Strathmerton servo attack, that ultimately cost the person that was attacked their life, a former Neighbours star granted a diversion verdict after a sexual assault case, indigenous internships with NASA, and the one that deserves the most talk the story concerning the 2025 arrival of Beetlejuice the Musical to Melbourne's Regent Theatre...

Which somehow, ran graphics that mis-spelled Melbourne as Mebourne.

The live crosses were sparingly used tonight locally: with one from the Matilda's Sydney hotel, a very tinny cross from the newsroom concerning the neverending mushroom poisoning story (thankfully rerun as a voiced-over piece after 6pm), on location weather from Princes Pier (with the poorly judged shot of old pier footers filling the screen) and after 6pm, with the mid-air emergency that saw a Singapore Airlines flight turned back to Sydney Airport.

Sport tonight, again shows the AFL states ascendancy concerning sports coverage, with a flawless performance by Quarters tonight.

However, the chemistry on screen between a fill-in for Jennifer Keyte and Quarters was completely non existant, compared to last week.

Overall: a night probably worse than two weeks ago, but how worse: we will soon find out.
Scores:
Three full local stories (reran in some form post-6pm)
Six voiced over pieces.
Six live crosses (three for the weather, one retooled as a voiced over piece.
Quarters showing why he's the master, and Adelaide's Burford is a mere apprentice.
Two weeks ago, Melbourne scored a 17/20 (8/10 night 1, 9/10 night 2).
Tonight, Melbourne scored a 5.4/10. The on-air chemistry with a fill-in and lack of true local live cross potential on Monday night severly hampered Melbourne's chances. It is hoped, that a earlier second survey of the preliminary final can again do this bulletin justice.

Mondays with Hank.
1995’s season, gives us a return to the promo style the “Monday Night Boogie” enabled, albeit with the original Rowdy Friends track: Kicking off with Hank Williams Jr tuning up the band, and ending with a choir, this version is literally a party around the world!
(MNF Party Around The World ‘95, from Edd Kalehoff on Youtube)

At this stage of the 1990’s: another big war was kicking off, this time on basic cable: the Monday Night Wars between WWE and WCW: both major wrestling promotions were eager to imitate the style of introduction that MNF had made their own.
WWF Raw "I Like It Raw" intro, 1995, from UltimateWWENet on Youtube


WCW Nitro inaugural intro 1995, from WCWRULZ4lyf on Youtube

Although, the WWE had it’s own fumble ball…
1996 WWF Superstars intro, featuring Dok Hendrix on vocals (aka Fabulous Freebird Michael P.S. Hayes) from britishbulldogwwe on Youtube

A newly Disney-owned ABC would outright try and show it’s ascendency in 1996… by literally, going to war… and that’s ripe for next Monday night.


So, we finish the first half of the preliminary final with a shocker indeed: Melbourne and Adelaide only separated by .1/10 (Melbourne 5.4/10, Adelaide 5.5/10), coming into the final two surveys. Melbourne's result with Monday night's news has landed them with a tough act: following on from the Matildas V Lionesses semi final being played in Sydney on Wednesday night, and hoping on a wing and a prayer to end up in the grand final next week... against Perth and following on next Monday from a potential Matildas World Cup final.

See you on Thursday: after we find out whether The Matildas have one more 'til it's done, or the Lionesses are one step away from bringing football home, in the form of a possible first FIFA World Cup tournament win (male or female) by England since 1966.

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