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Tuesday, August 24, 2021

Content Survey Live 2021: Lexicon News, Night 2

 For those who have missed last week's action:

10 Week:

Just when you thought it was safe to turn off the content survey for another year, here we are again together for a second week, albeit one with a difference.

This, is the second night of Lexicon News.

The Ground Rules:

The ground rules, for the Lexicon News event, are taken from a promo, in 1987: that compared Seven's second attempt at 1hr news in Brisbane, with Nine's 1/2hr product that became dominant at the exact same time.
As it described:
"If you are watching a half-hour news, take out the weather, sport, opening music, hello's and goodbyes and the commercials, and you could only get about 12 minutes of real news each night."

Thus the ground rules for the Lexicon News challenge are for five nights:
-Time the length of the bulletin, from the moment the first story intro begins at 6, to the time the throw to sport begins, on both bulletins.
-Write down every story on the 1hr version, and compare with the half hour version to see how much content is removed.
-Subtract the BNE timing from the regional timing to get the amount of time lost to regional QLD viewers each night by simply trimming the BTQ news bulletin.
-Ultimately: add up all the figures, and come up with a final set of numbers at the end of the week.

Now, lets get stepping towards tonight's look at news you can use... that won't ultimately make the final cut.

We now can reveal the second night of results of the Lexicon News survey. These results will be out within the same night, unless it is impractical to do so, as these will not require ratings data (unlike the five 10's surveyed last week.)

Now, we have a chronological overview of the BTQ bulletin as it aired in Brisbane between the opener and sport. Stories shared with the regional cut, are marked in bold and red.

(Opener) Truckie Covid scare, desk live cross, Truck blockade threat, border live cross, Mungindi live cross (praise to Elliot Chipper, for listening to Content Survey Live's plea last week), Canberra vaccination planning, promo for Moderna story after sport, GC hinterland house fire, Afghan story, Storm in Woodridge blowing roof off house, Tony Auden cross about said storm, Paralympics Opening Ceremony live cross. (End of segment 1)
(Start of Segment 2) Caboolture trial for another Covid vaccine from USC, hotel quarantine issues for a young family, while more Olympians leave hotel quarantine (at a different hotel to the one at the previous story), Disney announcing Captain Nemo to be shot on the Gold Coast. (End of Segment 2)
(Start of Segment 3) Port of Brisbane pest detection, 10th anniversary of Slacks Creek housefire, and how it has changed Queensland legislation concerning smoke alarms, assistance dog "Blue" stolen from a Bellmere home. (End of Segment 3)
(Start of Segment 4) Fuelcast/Finance, UK living with COVID, first sod turned at Mirvac build-to-rent project at Newstead, promo for post-sport story (intro to sport).

The timing tonight in Brisbane added up to 30 minutes and 40 seconds.

We again watched the regional cut, from a recording we prepared on standby: which we timed and added up to: 9 minutes and 40 seconds.

Therefore, Seven lexiconed from their Brisbane news hour a grand total of 21 minutes even, with a total lexiconed so far this week of 42 minutes even.

"What, we lexiconed the same amount of content as Monday night: enough time to fit in..."

From Sage Antone on Youtube

See you tomorrow, for another edition of Lexicon News... taking news presentation to new lengths!

Lexicon News Week:

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