The downhill stretch to a blitz and grand final begins now.
Welcome, to the start of the fourth round of 2025’s Content Survey Live.
Sydney, may well be on a bye this round, it doesn’t mean the action isn’t as intense.
We kick off this round with a fixture between last year’s champion Adelaide, and the runaway leader this season… Brisbane.
For Brisbane, winning this fixture effectively secures their path into the grand final series, starting on July 1. For Adelaide, it simply makes the GF picture for Brisbane dependent on results of the other fixture this week, and the first fixture of the final round of the season.
Twelve months ago last week, Adelaide thrashed a Brisbane news service that had no idea at that time what was coming in it’s future, in the finale for the 2024 season. The first fixture of the fourth round is the most significant proof of all in 2025, of why the game has changed with a Brisbane with it’s head screwed on, after years of running headless.
Now, let’s look at the ground rules.
Our focus, in Content Survey Live will be monitoring Ten’s five capital city news services (a benefit of technological change, now allowing us to watch interstate bulletins on delay), using the same criteria we used in the “Great Local News Study” from Kuttsy's Pitch XI in August, 2019.
-Locally sourced stories: that is stories reported by local journos. Really big local market stories with national impacts, also fit here. Voiced over local stories are counted separately.
-Live crosses: stuff that is used to embellish a story.
-(NEW in 2025) Local overnight news: Handled via a system we call collectively, the “Ray Robinson Number”: 1pt for V/O’d overnight news, 2pts for a full story, the total is reported at each survey’s end. A special prize will be given for the regular season’s Ray Robinson Number leader.
-Weather is not counted.
-Sport is not counted if it’s done by obviously freelance journos, or voiced over pieces: you gotta have dedicated reporters there, with their mug on air reporting a sports story for it to count.
-(NEW in 2025) The “Hometown Rule” now applies to both Monday and Thursday night in the regular season as well as in the Four Quarter Blitz finals (where the highest ranked participant goes first) outside of the Grand Final.
- (NEW in 2025) No 2nd survey (i.e. Tuesday/Friday) can be posted until 12hrs have elapsed after the live survey (Monday/Thursday) in the main season and the three Four Quarter Blitz finals outside the Grand Final. It can be worked on however, and scheduled.
-(NEW in 2025) Ties on the table, at the end of the season, have their seeding for finals decided by countback of fixture scores excluding byes (out of 40)
We open tonights news, with a overnight Adelaide CBD stabbing (2pts for the Ray Robinson Number), a anti vaxxer's suspended sentence is made a mandatory one, a drought relief story near Gawler, SA education authorities trialling a chatbot, and emergency services encouraging people to give blood.
We have three voiced over pieces tonight, a fatal crash in Stockport (1pt for the Ray Robinson Number), a Hyde Park drunk driver crashing spree (1pt for the Ray Robinson Number) and a Modbury bus crash in the middle of peak hour.
A solitary live cross, to read off a press release from SA police.
A sports segment very AFL heavy, but some how ended up with two Plays of The Day.
Overall, a good night for Adelaide, especially with their overnight stories.
The scores:
-Five full stories,
-Three voiced over pieces.
-One live cross.
-Sport, typical Adelaide Monday fodder.
A Ray Robinson Number of 4.
Last round, Adelaide scored: 6/10.
Tonight: Adelaide scored: 6.49/10
In addition (awaiting Perth's results later this week), Adelaide is now equal second on the Ray Robinson Number count for this year (tied with Sydney) due to it's impressive overnight performance tonight.
Adelaide's final survey of the regular season in Round 5 sees it facing Melbourne, for a second Survey of Origin encounter.
Brisbane has the mark set by Adelaide tonight. Will they match it tomorrow?
THE 6:00 SUNDAY NIGHT SOUND.
This fixture, is all about one survivor from the early days of Countdown (who first made her name as part of the two biggest musicals to tour early seventies Australia: brought in from the US to star in Hair, followed by a run as part of the inaugural Australian run of Jesus Christ Superstar), taking a break away from the stage/music business to bring up daughter Deni (born during the first run performing in Hair in 1970, and ended up pursuing a music career in her own image), who became a naturalized citizen of Australia in the 1990’s, and ended up becoming such a ear for talent, she was recruited to judge Australian Idol in it’s peak years, between 2003 and 2009.
Of course, we are talking about none other… than Marcia Hines.
We offer tonight, a slice of Marcia’s early Countdown era music, with “From The Inside”
Tomorrow night: Marcia blooming in the eighties.
Well, that’s it for tonight. Tomorrow, Brisbane plays it’s cards. Is a grand final berth guaranteed, or is the road about to get a lot harder?
See you then.
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